The client, a heavyweight factory machinery manufacturer in Northern California, had outsourced production to a manufacturing facility in Shanghai, China. From there, each assembled unit was shipped each individually via air freight to a distribution center in the United States. The client was seeing steady growth from this strategy, but the simplicity came at a cost:
Their idea is that technology can model what’s actually going on inside warehouses and factories, as well as in the transportation links between facilities. That’s a powerful insight, and we’re all for it. Better data means better decision making and more efficient processes.