Read the news today, oh boy.
With apologies to the Beatles, that sums up my daily reaction as I read the latest economic woes. Just this morning, the Wall Street Journal ran a front–page feature titled "Shipping Firms Gear Down as Slow Economy Takes Toll."
The accompanying story detailed the misery of an industry stuck with too few goods to move: nearly 2,000 trucking companies out of business this year; publicly held less–than–truckload carrier YRC shares down 90%; United Parcel Service CEO Scott Davis reporting "precipitous declines" in business; and 3PL ProLogis describing operations that are down by "more than half."
So how″s Morgan doing?
Just great, thank you. Not to boast, but 2008 looks to be an all–time record growth year, and we″re expanding company–staffed operations rapidly into new markets such as Asia, Eastern Europe and India. This month, we opened our third location in Texas (Dallas), and we have two more overseas openings set by year–end.
Are we just smarter than the other guys? Hardly. The difference is, for the past several years, we have chosen not through finance growth through debt or speculation. Instead, we simply kept our heads down, listened to what the customer needed and added to our business only as there was a business case to support it.
The result has been a sharp focus on our core capabilities in critical manufacturing logistics and transportation–what we call Supply On Demand&–combined with a bootstrap philosophy towards expansion and continuing reinvestment of profits in our operations and technology.
This new economy will brutally punish firms that stray from their mission and reward those who concentrate on the job at hand. If you″re looking for a transportation / logistics partner with global capabilities and critical project management skills, give us a call. We′re stronger than ever and ready to help you innovate your way through even the toughest economic times.